Course 7 of 9

Capstone: 90-Day Growth Plan for an African Brand

Audit, Strategy, Execute, and more.

Yiga AI

Intermediate en

Intermediate · Course · 4 weeks at 5 hrs/week

Duration: 4 weeks
Effort: 5 hrs/week
Lessons: 20
Hands-on exercises: 20
Projects: 1
Language: en

What you’ll learn

Skills you can put to work.

Digital Marketing Foundations

Social Media Marketing (Facebook, Instagram, TikTok, WhatsApp)

AI Content Creation

SEO & Content Marketing

Syllabus

Every module, step by step.

4 modules · 25 lessons · 17 hours · 1 graded project

1000 minutes of guided lesson time.

Module 1 · 6 lessons · 3.7 hoursAuditModule 1 of 4 in Capstone: 90-Day Growth Plan for an African Brand.

Overview and set-up
Overview and set-up — Audit in Capstone: 90-Day Growth Plan for an African Brand.
Lesson
40 min
Core concepts
Core concepts — Audit in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Worked example
Worked example — Audit in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Hands-on practice
Hands-on practice — Audit in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Common pitfalls
Common pitfalls — Audit in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Module quiz: Audit
Check what you learned in Audit before moving on.
Quiz · Locked
20 min

Module 2 · 6 lessons · 3.7 hours LockedStrategyModule 2 of 4 in Capstone: 90-Day Growth Plan for an African Brand.

Overview and set-up
Overview and set-up — Strategy in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Core concepts
Core concepts — Strategy in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Worked example
Worked example — Strategy in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Hands-on practice
Hands-on practice — Strategy in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Common pitfalls
Common pitfalls — Strategy in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Module quiz: Strategy
Check what you learned in Strategy before moving on.
Quiz · Locked
20 min

Module 3 · 6 lessons · 3.7 hours LockedExecuteModule 3 of 4 in Capstone: 90-Day Growth Plan for an African Brand.

Overview and set-up
Overview and set-up — Execute in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Core concepts
Core concepts — Execute in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Worked example
Worked example — Execute in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Hands-on practice
Hands-on practice — Execute in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Common pitfalls
Common pitfalls — Execute in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Module quiz: Execute
Check what you learned in Execute before moving on.
Quiz · Locked
20 min

Module 4 · 7 lessons · 5.7 hours LockedReportModule 4 of 4 in Capstone: 90-Day Growth Plan for an African Brand.

Overview and set-up
Overview and set-up — Report in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Core concepts
Core concepts — Report in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Worked example
Worked example — Report in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Hands-on practice
Hands-on practice — Report in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Common pitfalls
Common pitfalls — Report in Capstone: 90-Day Growth Plan for an African Brand.
Lesson · Locked
40 min
Module quiz: Report
Check what you learned in Report before moving on.
Quiz · Locked
20 min
Graded project: Capstone: 90-Day Growth Plan for an African Brand
Apply everything from Capstone: 90-Day Growth Plan for an African Brand in one graded, portfolio-ready build.
Graded project · Locked
120 min

Applied learning project

Make the learning visible.

Use Graded project: Capstone: 90-Day Growth Plan for an African Brand to apply this course to a practical challenge. You’ll finish with a clear solution and the reasoning behind your choices.

Apply the course’s core skillMake and explain practical decisionsCreate evidence you can share

Your instructor

Grace A.

AI for professions

Shows working professionals how to use AI responsibly inside everyday workflows.

“The examples felt relevant to public service and worked on the connection I actually have.”
Samuel Mwangi
Public service officer, Nairobi

Continue with

Your next best step.

Following the order of Digital Marketing with AI.

See the full chain

Next lesson

Overview and set-up

Capstone: 90-Day Growth Plan for an African Brand

40 min · Resume

Course 8 in the track

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Copy, Images, Video, and more.

Beginner · Course · 3 weeks at 5 hrs/week

Course 9 in the track

Email & WhatsApp Marketing

Lists, Automation, Templates, and more.

Intermediate · Course · 3 weeks at 5 hrs/week

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